Lucy Self – PR Director

Lucy’s career as a Public Relations Director in the luxury lifestyle domain, working with luxury domains of 5* hotels, jewelry, fashion, charity and events industry, with more than 18 years of experience branding and promoting European brands as lead PR. With an international expertise and global vision, Lucy’s PR skills enable a multitude of companies and brad get exposure and value add for their traction. With large events production, conference set up or known parties such as The Global Party, she is instrumental at generating international coverage, to brand synergy, digital expertise and clear strategic vision. Lucy joined Pirate Capital in 2019 to provide tailored made public relations for each customer from large public company to small emerging startups.
Lucy holds a master’s degree in literature from London University and is a specialist in business and partnership development and strategic brand associations. An experienced writer and adopted French native, she is also a contributor to industry publications and brings an international flair to her contributions.
Lucy speaks English Native and French Native as well as Spanish fluently.

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